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An Introduction to Open Innovation in Pharmaceuticals
12 December 2012
An Introduction to Open Innovation in Pharmaceuticals

For years the pharmaceutical industry has been a closed system on intellectual property and innovative ideas. Open Innovation is a concept that allows for the outflow of innovation and ideas, in order to gain new technologies and research developments. By using external developments in the industry, a company can enhance their own products and evolve their business models to create a community of innovation.

This masterclass will give delegates an insight into the fundamental concepts behind open innovation and the benefits and challenges of successful implementation in the pharmaceutical industry. Case histories from a range of different sectors will be used to illustrate these concepts. Attendees will gain an insight into the different perspectives of the players in open innovation and how these need to be taken into account in developing successful OI strategies.

FEATURED SPEAKERS

Jackie  Hunter

Jackie Hunter

CEO and Founder, OI Pharma Partners

Jackie Hunter

CEO and Founder, OI Pharma Partners
Jackie  Hunter

Masterclass agenda

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13:00

Registration and Coffee

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13:30

Open Innovation Concepts

  • What is meant by open innovation
  • Open access vs open innovation
  • How open innovation differs between large and small organisations, providers and consumers
  • Open innovation success stories
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    14:10

    Barriers to open innovation

  • The role of intellectual property
  • Cultural barriers to open innovation
  • Lack of incentives for open innovation
  • Effect of policy and external environment
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    14:50

    Afternoon Tea

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    15:20

    Current best practice in open innovation

  • Strategic perspectives
  • The importance of good collaborative agreements
  • The role intermediaries
  • Assessment of impact of OI initiatives
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    16:00

    Q&A and Discussion Forum

  • Interactive exercise in creating an open innovation ecosystem
  • What are the specific challenges delegates face in implementing an open innovation agenda
  • Further questions on topics, points of clarification, summary
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    17:00

    Close of workshop


    CEO and Founder
    OI Pharma Partners

    Holiday Inn Bloomsbury

    Coram Street
    London WC1N 1HT
    United Kingdom

    Holiday Inn Bloomsbury

    Holiday Inn London-Bloomsbury is just 2 minutes' walk from the Tube at Russell Square station, for speedy connections across the capital. We're 10 minutes by bus from Eurostar connections at St Pancras station, and a 45-minute taxi ride from London Heathrow Airport. Check into your stylish Guest room, air-conditioned and connected to wireless Internet.

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    WHAT IS CPD?

    CPD stands for Continuing Professional Development’. It is essentially a philosophy, which maintains that in order to be effective, learning should be organised and structured. The most common definition is:

    ‘A commitment to structured skills and knowledge enhancement for Personal or Professional competence’

    CPD is a common requirement of individual membership with professional bodies and Institutes. Increasingly, employers also expect their staff to undertake regular CPD activities.

    Undertaken over a period of time, CPD ensures that educational qualifications do not become obsolete, and allows for best practice and professional standards to be upheld.

    CPD can be undertaken through a variety of learning activities including instructor led training courses, seminars and conferences, e:learning modules or structured reading.

    CPD AND PROFESSIONAL INSTITUTES

    There are approximately 470 institutes in the UK across all industry sectors, with a collective membership of circa 4 million professionals, and they all expect their members to undertake CPD.

    For some institutes undertaking CPD is mandatory e.g. accountancy and law, and linked to a licence to practice, for others it’s obligatory. By ensuring that their members undertake CPD, the professional bodies seek to ensure that professional standards, legislative awareness and ethical practices are maintained.

    CPD Schemes often run over the period of a year and the institutes generally provide online tools for their members to record and reflect on their CPD activities.

    TYPICAL CPD SCHEMES AND RECORDING OF CPD (CPD points and hours)

    Professional bodies and Institutes CPD schemes are either structured as ‘Input’ or ‘Output’ based.

    ‘Input’ based schemes list a precise number of CPD hours that individuals must achieve within a given time period. These schemes can also use different ‘currencies’ such as points, merits, units or credits, where an individual must accumulate the number required. These currencies are usually based on time i.e. 1 CPD point = 1 hour of learning.

    ‘Output’ based schemes are learner centred. They require individuals to set learning goals that align to professional competencies, or personal development objectives. These schemes also list different ways to achieve the learning goals e.g. training courses, seminars or e:learning, which enables an individual to complete their CPD through their preferred mode of learning.

    The majority of Input and Output based schemes actively encourage individuals to seek appropriate CPD activities independently.

    As a formal provider of CPD certified activities, SAE Media Group can provide an indication of the learning benefit gained and the typical completion. However, it is ultimately the responsibility of the delegate to evaluate their learning, and record it correctly in line with their professional body’s or employers requirements.

    GLOBAL CPD

    Increasingly, international and emerging markets are ‘professionalising’ their workforces and looking to the UK to benchmark educational standards. The undertaking of CPD is now increasingly expected of any individual employed within today’s global marketplace.

    CPD Certificates

    We can provide a certificate for all our accredited events. To request a CPD certificate for a conference , workshop, master classes you have attended please email events@saemediagroup.com

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